New Year New Code


How good are your sleuthing skills? 2020 was tough, but 2021 doesn’t have to be!

When you hear the sounder, be caller #10, and crack the 4-digit code!

Good luck, detective!


Previous cash codes:

Week of 11/16 – 11/20: 3543 (Winner, $200)

Week of 11/23 – 11/27: 6813 (Winner, $200)

Week of 11/30 – 12/4: N/A (No winner)

Week of 12/7 – 12/11: 2570 (Winner, $400)

Week of 12/14 – 12/18: 8362 (Winner, $200)

Week of 12/21 – 12/25: 7660 (No winner)

Week of 12/28 – 1/1: 9691 (No winner)

Week of 1/4 – 1/8: 2798 (Winner, $600)

Week of 1/11 – 1/15: 1357 (No winner)



Jackpot is currently at:



RULES FOR A SPECIFIC CONTEST:  B & E Wholesale Cash Giveaways


“Christmas Cash Giveaway” November and December


Weekly Listeners on K104 will have the chance 3 times a day to guess the secret 4-digit code. The first person that can provide the correct answer will have the chance to win that week’s cash giveaway.  If the cash is not won during that week it will be rolled over to the next week. If there is a winner that week the contest starts over on the next Monday with a new 4-digit number.  All winners must come to the station during regular business hours to pick up their checks.  All winners must show identification to receive the cash prize

One (1) winner per household, per thirty (30) days, per contest.

If a person receives prizes valued at $1,000 or more, they are ineligible for one calendar year for all contests valued over fifty ($50.00) dollars.

Employees of Holladay Broadcasting of LA and their immediate families are not eligible.

All taxes incurred are the responsibility of the winner.

All federal, state, and local laws, apply.

All prize winners will be responsible for payment of all federal, state, and local taxes.

Contestants agree to having their phone call recorded and used for promotional purposes, as well as agreeing that their name and likeness be used in the same manner.

A release, I.D., and affidavit of eligibility may be required.

Winner has sixty (60) days to cash checks; after sixty (60) days checks will be void.

Any person misrepresenting him or herself, in any way, will forfeit any prizes and shall be barred from participating in all future contests.

Holladay Broadcasting of LA, Inc. is not responsible for telephone or computer malfunctions, telephone busy signals, or acts of God.

Should a contestant be disconnected due to a telephone malfunction, the next person in line will be selected to participate in contest.

Contest information and winner lists are available for inspection at the studios during regular business hours.

These rules apply to all contests conducted by The Radio People (KLIP, KJLO, KMLB, KRVV, KMVX, KRJO) including those co-sponsored by businesses not owned by Holladay Broadcasting, of LA, LLC.

Winners have 30 days to pick up prizes.

Prizes with a value of fifty ($50.00) dollars or more must be picked up by the winner and an I.D. will be required.

All winners are subject to verification.

Holladay Broadcasting of LA, LLC. reserves the right to change the rules of contests with changes becoming effective upon broadcast of announcements of the changes or to cancel the contest in whole or in part.

Holladay Broadcasting of LA, LLC. reserves the right to substitute prizes of equal or greater value in the event that an announced prize becomes unavailable.

Prize winners must accept the prize announced without modification or substitution.

Where odds are applicable, the odds of winning a contest will depend on the total number of entrants or the odds of a contest qualifier winning the grand prize depends on the total number of entries.

Complete contest rules are available at our business office located at 1109 Hudson Lane in Monroe, LA during normal business hours (Monday through Friday, 830am to 5 pm).

All decisions of the management of Holladay Broadcasting of LA, Inc. regarding the interpretation of the rules, the way the contests are conducted, and the way the winner is selected are final and binding in all respects.